British brand The Inkey List caused a bit of a stir upon its launch last year. Hailed as a new The Ordinary, the extremely affordable range of skincare essentials has just arrived in Arnotts.
The latest brand aimed at democratising skincare, with clear language and accessible pricing, it was founded by Mark Curry and Colette Newberry who had worked in beauty buying and product development. The range launched with a tight 15-product edit and a salicylic acid cleanser and beta hydroxy acid exfoliant are set to launch this month.
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Glycolic Acid can be a great treatment for blackheads, but did you know it can also help improve skin tone, texture and brightness while also targeting the signs of ageing? . Glycolic Acid works to remove the bonds that keep dead and dehydrated cells attached to the surface of the skin, which may be clogging pores, and dulling skin, it also encourages skin cell turnover for smoother, brighter skin. . To use saturate a cotton pad and sweep over your cleansed face and neck in the evening. Glycolic Acid can increase your sun sensitivity so make sure to protect your skin with a broad spectrum SPF during the day. . . . . . #asktheinkeylist #glycolicacid #alphahydroxyacid #glow # #skincare #skincaretips #skincareadvice #skincarehelp #skincarejourney #beautifulskin #glowingskin #radiantskin #newlaunch #serum #affordableskincare #skincarecommunity #pmroutine #blackheads
The focus is on ingredients – and demystifying the language around skincare. Formulations include proven skincare go-tos like vitamin C, hyaluronic acid, and retinol, as well as caffeine and turmeric and more.The monochrome packaging is clear and easy to follow and the brand’s website is a mine of ingredient information too.
Also, it’s extremely well priced, with products from €5.99 to €11.99.
The affordability is down to the fact that the team go higher up the supply chain, buying ingredients directly from suppliers. The range currently features moisturisers, masks, serums and an eye cream and the founders say products are designed to slot into any skincare regime.