The Millennial-friendly brand has come up against criticism in the past for creating products for 'already beautiful' girls, but now Glossier is adding a second 'treatment' to its skincare offering.
You might have already heard, but adult acne is on the rise and breakouts have a unique tendency to pop up exactly when and where you least want them to. We'd give anything to wake up everyday like the almost-inhuman, flawless-skinned girls in the Glossier campaigns, but that's not usually our reality.
Skin first, makeup second
Since the company's launch in 2014, Glossier has been formulating new launches that comply with its admirable “skin first, makeup second” slogan and yours-but-better approach to beauty.
Solution was the brand's first product launch that acknowledged the real-life women they were trying to seduce, weren't all #blessed with the baby-soft skin of the models they feature in their ads.
The toner/chemical exfoliant contained a particular 10% blend of three acid groups: Alpha Hydroxy Acid (AHA), Beta Hydroxy Acid (BHA), and Polyhydroxy Acid (PHA) and promised the fabled glow of fresh, balanced, healthy skin with daily use.
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Glossier's Zit Stick
Today, Glossier announced the launch the Zit Stick, €14 – a benzoyl peroxide-based spot treatment that looks sort of like a permanent marker – in the European market, almost a year after the product's launch in the US.
Apparently, the brand's boffins have been hard at work to produce a new formula specifically for us European customers, that contains different key ingredients but delivers the same fast-acting results.
Designed to be used on the go, as it's a translucent formula that rolls on under or over your makeup, to start treating a spot the second you feel it coming on. Hitting that drying/not-too-drying sweet spot, the formula's combination of 2% Salicylic Acid, Capryloyl Salicylic Acid, and Tea Tree Oil exfoliates dead cells and removes excess oil from the surface of the skin, as well as containing gentle-on-skin ingredients like Propanediol, Glycerin, and Niacinamide.
According to the brand though, the pen's delivery system is just as key as the formula. Pocket or even tiny bag-friendly, just twist the end of the pen a few times to get the perfect amount of the product on the rollerball tip - which is made of antimicrobial steel for a hygienic, finger-free application. The cooling effect of the steel can help reduce swelling too.
We're reserving our full judgement until we try the Zit Stick for ourselves, but being as easily #influenced as we are, we're pretty much sold on the packaging alone.
Read More: Adult Acne, What You Need To Know