An Exclusive First Look: Giambattista Valli x H&M Campaign Film

Not all sugar and spice and all things nice!

All of the glorious tulle, with some unexpected tailoring too! 

The roll-out of the much-hyped Giambattista Valli's collaboration with Swedish retail giant H&M has been a long-awaited one, especially if you, like us, have been holding our breath until it's launch! 

Way back in May – to align with the initial announcement of the designer collab – a limited edition, pre-drop capsule was launched by a select crew at the Cannes Film Festival and nine of the pieces worn on the red carpet became instantly shoppable. 

Unsurprisingly, they sold out in a matter of minutes (including that asymmetric hot-pink tulle dream that earned Kendal over 5 million likes on her Instagram account), making the highstreet-designer collaboration one of the most highly anticipated yet. 

Giambattista Valli x H&M

Ahead of the main collection's launch on 7 November – which will include a variety of boldly patterned tailoring, frilly blouses, embroidered tees and all the sparkly accessories a girl could want come the party season – H&M has today, released the Giambattista Valli x H&M Campaign Film and Image Stills

Starring the same five female muses responsible for crashing H&M's site due to the high influx of traffic during the capsule drop - Kendall Jenner, Chiara Ferragni, Bianca Brandolini, Chris Lee (Li Yuchun), and H.E.R - if history has taught us anything, it's to act fast on this one! 

Scroll on for a first look at the campaign images and start plotting what you'll be adding to your shopping cart.

Courtesy of H&M

Courtesy of H&M

Courtesy of H&M
Courtesy of H&M
Courtesy of H&M

Watch the exclusive Giambattista Valli x H&M Campaign Film here

Read More: H&M Is Making A Major Change To Its Stores In Order To Help Save The Amazon Rainforest

You May Also Like