Be Ab-Fab this race day with a 'Bottle of Bolly' at the Punchestown Festival 2018!

Bollinger’s philosophy is that ‘Life Can Be Perfect’, and the family-owned Champagne house stays true to form with a bespoke prize created especially for the winner of Ireland’s most coveted fashion title. The 2018 #BollingerBestDressed at Punchestown will receive a VIP trip for two, taking in the Bollinger Estate, Reims and Paris complete with a private chauffeur, Michelin-starred dining and luxury accommodation, not to mention a year’s supply of Bollinger to top it all off! The finalists will each receive a luxury goodie bag filled with indulgent treats. Bollinger hopes to see everyone enjoying a glass of their favourite champagne in the Bollinger Bar, whilst enjoying some of the finest racing of the year.


Top Tips from your Potential Predecessor:


Last year, teacher Ann Marie Phelan from County Kildare took home the main prize and is looking forward to taking her trip to Bollinger with her mum and her sister this June. Wearing a piece by Solace London, Ann Marie accessorised with Penneys shoes and a Parfois handbag, topped off with a bespoke hat by Michelle Hearns from her own boutique Hats Amore. She has these tips for any budding #BestDressedLady this race day:

  • Keep an eye out for a dress/jumpsuit with sleeves - Irish weather can be so unpredictable!

  • You don’t have to follow trends. Wear something you’re comfortable and confident in.
  • I really like Niamh O’Neill’s designs. I think her pieces are very elegant and timeless and hence perfect racewear attire.

We'll be taking our race day style inspiration from the Catriona Hanly SS18 Jewel collection (click here for more), pictured above.

Get in the Race:

What? Ladies Day at the Punchestown Festival

When? Tuesday 24-Saturday 28th April 2018

Where? Punchestown Race Course, Co. Kildare


How to Enter:

We have two VIP tickets to give to one lucky Irish Tatler reader, complete with a Champagne experience at the glossy new Bollinger Bar. All you have to do is answer the following question:

What Country is Bollinger in?


Send your answer along with your name and contact details with BOLLINGER in the subject line to [email protected]. Closing date April 20th, good luck!