Gucci Lipsticks are Coming in Hot

The New Lipsticks Collection launches on 4 May.

Under the creative direction of Alessandro Michele, the Italian fashion house is set to unveil a re-launched line of cosmetics, complementing and reflecting the aesthetic already exhibited in its fashion and perfume spheres.

The first foray into the new Gucci Beauty realm will be a 50-strong range of lipsticks, in partnership with Coty, on 4 May. The debut collection will be available on Gucci.com and in select New York boutiques, according to its website.

The beauty lineup comes nine months after the debut of the @guccibeauty Instagram account, which suggested a possible makeup relaunch for the luxury house. 

It boasts 286,000 followers, whereas Gucci has 33.6 million.

Gucci first launched a beauty line, which consisted of nearly 200 lip, face and eye products, in November 2014 under Procter & Gamble’s prestige sector.

Two years later, P&G sold most of its beauty portfolio to Coty, and the brand has been mostly quiet ever since. 

The new lipsticks follow Gucci’s launch of its Bloom fragrance in 2017 and its expanded 14-piece fragrance line, The Alchemist Garden in January 2019.

Main image by @gucci

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